It's very simple to install & quite inexpensive. We purchased a 10' section of vinyl gutter from Lowe's for $4.65. We then cut it into three 40" sections, added the end caps, (1.99 ea.) then installed 2 curved brackets ($1.99 ea.) per section, which each require 1 screw to secure them to the wall (screws not included). Once your brackets are up, the section simply snaps in place. The whole 3-section unit totalled about $30 -- I LOVE IT!!!
My husband kept saying it wouldn't work because the spools would fall over without enough to "fill the row up"! Imagine his shock when he came in a few hours later & saw all 3 sections not only full, but overflowing! In my defense I reminded him I've been buying ribbon since even before 1995 when I started papercrafting! Now all I need is another 40" section (at least) or to create a LOT of projects using ribbon!!! ;-)